About
Design Strategist and Industrial Designer specialising in home appliances, with over 15 years of experience across product design, concept development, and design engineering.
Professional work as an industrial designer led to selection for a fully funded and fully supported overseas study programme, recognising design capability and long-term potential within the organisation. This enabled the completion of a highly selective double Master’s degree (MA/MSc) in Innovation Design Engineering at Imperial College London and the Royal College of Art, broadening perspectives beyond traditional industrial design.
Following this experience, recent work has focused on design strategy, applying an expanded, more systemic viewpoint to product development, design decisions, and long-term value creation.
Work has been recognised through more than 25 awards across four major international design competitions: IDEA, iF Design Award, D&AD, and Red Dot.
(MSc, Imperial College London
As an industrial designer, I have dedicated my career to crafting products that are not only visually appealing but also genuinely enrich people’s lives. I continually seek to infuse new perspectives and philosophies into my work, emphasizing humor and distinctiveness. After all, a touch of wit can transform everyday moments into something uniquely vibrant.